In other words, it shows just how efficiently the campaign is creating visibility. A lower CPM normally shows that the platform sees the ad as top notch and pertinent, making it cheaper to distribute at range. Social Share of Voice (SSoV) tracks just how usually your client's brand is discussed https://remoteprofitly-com-how-to22210.tnpwiki.com/6914255/step_linkedin_post_efficiency_checklist